Members of the Fall 2013 Pegasus Creative team organized the first installment in a new guest speaker series titled, Communications is Everyone’s Business. The first speaker was Michael Lentz of Vert, who spoke about digital marketing and how consumers are identified and targeted via these mediums using real world case studies.
Members of Pegasus Creative collaborated to bring this idea to fruition, including building the landing page, design and printing of a poster (below), internal promotion of the event, and recording the presentation for OU’s You Tube channel.